Tag: express

19
Jun

Four Ways to Increase Revenue from Email Campaigns

Attention CMOs — and especially email marketers!  What goals do you want to achieve with your email marketing program in the next twelve months?  If your organization is similar to those surveyed in MarketingSherpa’s 2013 Email Marketing Benchmark report, “Increasing Revenue” should be among your top goals. That makes sense.  Email — love it or hate it — remains the most effective

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