The end of 2017 is quickly approaching. At the start of this year, we listed the trends and predictions contained in the article below. So, in looking forward to 2018, we decided to take a look back at what we’d stated and make updates as needed! Now, you’ll find an updated review of some of the most prominent trends impacting
Over $1.2 million dollars is spent online every 30 seconds. With this level of activity, your organization has incredible opportunities to take advantage of online fundraising. This post will walk you through: Rising Trends in Online Giving Strengthening your Organization for the Future Unique Online Fundraising Opportunities Paired with traditional fundraising strategies, online donations have the power to supercharge donations.
If you’ve heard of #GivingTuesday, chances are you know a little bit about hashtags. But maybe you’re not entirely certain how they work or why you should make them work for your nonprofit. Hashtags have only really been around since 2007 when a developer at Twitter casually tossed out that the pound symbol (#) could be used to help
The Time to Donate is Now Mobile Optimization is a Must 50% of the Text-to-Haiti donors made their contributions IMMEDIATELY upon learning about the campaign. And an additional 23% donated on the same day they heard about it. 1 in 4 donors use mobile devices to discover nonprofits they were not previously aware of. 25% of donors complete their donation
Shoulder pads. Tasseled loafers. Neon in all its forms. These are trends that didn’t stand the test of time. Mobile fundraising, however, is no 80’s mullet. It’s a trend that’s here to stay. Below are the top 8 reasons that mobile giving is so popular. Click on any of them to skip ahead: #1. We are living in a fast-paced,
Text-to-Give Statistics 99% of text messages are opened and read within the first five minutes after they’re sent. The average donation size for text-to-donate fundraisers is $107. 91% of American adults own a smartphone. 41% of people still have a landline. Over $43 million was raised by the Red Cross’s Haiti earthquake relief text-to-give campaign. Text donors are mostly likely