The success of any fundraising event relies on its guests. Perhaps more than any other kind of event, the ability to effectively manage your guest list is crucial for a fundraiser. You’ll want to ensure that the flow of invitations and responses, as well as your communication with attendees, goes smoothly or else you’ll risk losing out on donations. The
Every nonprofit already understands the inherent challenges associated with getting an interested supporter to the finish line, aka the donation page. However, many nonprofits underestimate how much effort it takes to get a donor to cross that finish line once they click the ‘donate’ button. In fact, many people who click on your donation button aren’t finishing the process. That
Whether you’re accepting donations with text-to-give software or are using standard donation pages to receive funds, you can promote matching gifts to donors right alongside your donation solicitations. However, you’ll need to enlist the help of matching gift software and a matching gift database if you want to truly make the most of the “two-for-one deal” of the fundraising world.
Feelings are important. Emotions drive many of our decisions—large and small. And yet, we’re taught not to be “emotional”. Nonprofits take this admonition very seriously as they make their rational—some might say over rational—appeals for investments in their cause. Prove it with data. Show that we’re on top of this problem. Demonstrate we have THE solution to a great social